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Get postage as low as $0.142 per piece with Every Door Direct Mail |
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Written by Administrator
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Wednesday, 22 June 2011 16:02 |
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The USPS has initiated a program called Every Door Direct Mail (EDDM) that gives all mailers access to a program previously only available to the Government: Simplified Address Format for city carrier routes. Non-Government mailers could previously only use Simplified Address Format on Rural Route addresses.
Using this program, mailers can target specific Carrier Routes (the delivery areas that individual letter carriers cover) without having to obtain a mailing list. The pieces can simply be addressed to “Postal Customer”.
The big benefit of the program is that you’ll be able to realize Saturation postage rates as low as $0.142!
In order to qualify for this program, you’ll need to be doing the following:
- Sending a Standard Mail, Non-profit or Periodical Flat or Irregular Parcel, or Bound Printed Matter (Letters do not qualify for City routes).
- Mailing a minimum of 200 pieces.
- Want your pieces to be delivered to all addresses (either Residential only or Business and Residential) in a USPS Carrier Route.
The USPS has also introduced a limited version of this, called EDDM Retail, that allows small mailers to utilize this service without going through a service provider. The limitations are:
- Only Standard Mail Flats.
- Maximum of 5,000 pieces per day.
- Mail must be deposited at the Delivery Unit.
Details on this program can be found here: http://www.usps.com/promotions/everydoordirectmail.htm, or contact Post Masters to take advantage of the best postage rates the USPS offers. |
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Last Updated on Wednesday, 22 June 2011 16:40 |
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Reply Envelopes Must Meet New Barcoding Requirements in May 2011 |
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Written by Administrator
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Wednesday, 01 September 2010 16:14 |
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In May 2011, the USPS will be discontinuing the Postnet barcode in favor of he Intelligent Mail Barcode (IMB). The IMB allows more information to be encoded in a similar amount of space, allowing the USPS to offer more versatility in the barcode.
Post Masters has already made the transition to the IMB for all of the mail we address and barcode. The situation our customers need to be aware of is that their pre-printed reply envelopes will need to be re-designed to this new standard.
If you are using a Business Reply Envelope, Courtesy Reply Envelope, Metered Reply Envelope, or Permit Reply Envelope, make sure you have your envelopes re-designed prior to your next re-order. You will no longer be able to use reply envelopes with a Postnet barcode beginning in May 2011.
A Postnet barcode is a series of tall and short bars with a common baseline.
An Intelligent Mail barcode is made of four types of bars, ascenders, descenders, full bars and tracking bars, with a baseline in the center of the barcode.
The United States Postal Service has Mailpiece Design Analysts to assist you in obtaining the correct camera-ready artwork for your reply envelopes. To find the MDA in your area, go to http://pe.usps.gov/mpdesign/mpdfr_mda_lookup.asp. As always, don’t hesitate to use Post Masters as a resource if you have any questions. |
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USPS Revises Flats Rigidity Requirement |
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Written by Administrator
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Wednesday, 14 April 2010 14:12 |
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The USPS is tightening up the Deflection standard for Automation Flats effective June 7, 2010. Due to the way automated Flat sorting machines process mail, a Flat must have a degree of rigidity in order to be processed without damage. Deflection is the measurement of this rigidity. This is separate from the requirement that Flats have a minimum degree of flexibility.
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Last Updated on Wednesday, 14 April 2010 15:19 |
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Read more...
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USPS Discontinues Round Stamped Postage Statements |
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Written by Administrator
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Wednesday, 14 April 2010 15:08 |
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For many years, mailers had been providing duplicate Postage Statements with mailings when they were entered at the USPS. To show that the mailing was accepted, the USPS would date stamp the duplicate Postage Statement and return it to the mailer. This duplicate copy would also reflect any adjustments that were made as a result of the acceptance process.
In order to streamline the acceptance process and reduce additional paperwork, USPS facilities with PostalOne! access will no longer provide these stamped copies. PostalOne is an internet-based USPS tool for mailers. With PostalOne!, mailers will be able to retrieve information about mailings that were submitted on their postal permits. Information on this new proceedure can be found at http://pe.usps.gov/FRN/Electronic_Postage_Statements_proposed.pdf. Information on PostalOne! can be found at http://www.usps.com/postalone/welcome.htm.
If you are a permit holder with the USPS, Post Masters encourages you to sign up for PostalOne! access. |
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Last Updated on Wednesday, 14 April 2010 15:23 |
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USPS Revises Move Update Enforcement Policy |
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Written by Administrator
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Tuesday, 18 August 2009 13:51 |
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The USPS has published a revision to their Move Update enforcement policy. This revision effects the penalties for nonconformance.
On November 23, 2008 the USPS enacted a requirement that all Presorted First Class and Standard mailings must have their addresses updated for Changes of Address within 95 days prior to mailing. The threshold for failure is set at 30%. To calculate this, the USPS passes a sample of the mailing through a verification machine which checks every address in the sample to see if Change of Address information exists. The total number of correctly updated address changes is compared to the total number of addresses for which Change of Address information is available. If a mailing has failed to update more than 30% of the address changes that are between 95 days and 18 months old, the mailing will have failed the Move Update requirement. Penalties for failing to meet this requirement were delayed until January 2010.
The USPS has considerably loosened the penalties associated with non-compliance. As originally stated, failure to meet the requirement was to result in the forfeit of the entire Presort discount for First Class mail, or a penalty of $0.07 per piece for each piece in a Standard mailing.
The new policy changes the portion of the mailing to which the penalty applies. Instead of applying to the entire mailing, the difference between the calculated error rate and the error threshold is calculated. The penalty then applies to that percentage of the total number of pieces in the mailing.
In addition to this, the penalty has been set as $0.07 per piece for both Standard and First Class mailings.
While this will greatly reduce the dollar amount of the fines associated with noncompliance, it has not changed the way compliance is measured. Move Update remains an important requirement that all Presorted First Class and Standard mail must meet. Post Masters can help you meet this requirement. Contact us for details. |
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Last Updated on Tuesday, 18 August 2009 14:37 |
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